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Brian Johnson

Chief Philosopher

The short(er) version:

Brian Johnson is the Philosopher & CEO of en*theos Enterprises where he has fun integrating his passion for practical philosophy with his passion for creating cool businesses that inspire and empower people to live their most authentically awesome lives.

A few years ago Brian decided to sell the business he was running and give himself a Ph.D. in Optimal Living. He couldn’t find a program that integrated everything he wanted to study—from old school philosophy, positive psychology and spirituality to nutrition, health & fitness, creativity, business and modern self-development. So, he decided to create his own doctoral program.

He earned his Master’s by creating PhilosophersNotes where he shares “More Wisdom in Less Time” by distilling the Big Ideas from his favorite optimal living classics into fun, inspiring and super practical 6-page PDFs, 20-minute MP3s and 10-minute PNTV episodes. His dissertation came in the form of a little book called A Philosopher's Notes where he distilled his favorite 100 Big Ideas on optimal living.

In his past lives, Brian built and sold the social networking sites eteamz and Zaadz. He's a proud law school dropout and a Phi Beta Kappa graduate of UCLA where he studied Psychology and Business. He enjoys spooning with his Goddess when he’s not reading, hiking, creating or otherwise enjoying himself.

The Longer Version:

As the Philosopher + CEO of en*theos, Brian has fun inspiring and empowering peeps to live their most authentically awesome lives.

In one of his past lives, as a 24-year-old law school dropout turned Founder/CEO, Brian led the creation of eteamz-the world’s largest amateur sports site that currently (and profitably) provides team and league web sites and a comprehensive suite of services to over 3 million teams from over 120 countries around the world. (For example, Little League Baseball® uses the technology.) After spending the requisite time in “garage-mode,” eteamz won UCLA’s Business Plan competition, raised over $5 million of capital, grew from 3 to 45 employees in less than a year (including the CEO of Adidas and the eventual winner of Apprentice II) and was sold for over $13 million of stock and cash to The Active Network, Inc. in 2000.

After successfully leading the integration of the two companies as a Vice President at Active, Brian spent a few years as a philosopher, immersing himself in philosophy, psychology, mysticism and optimal living. He read hundreds of books and traveled a bit-studying Jesus in Jerusalem, Marcus Aurelius in the Danube of Hungary, Rumi in Konya, Turkey, and Socrates in Greece. On his return, he created thinkArete.com, a site where he began distilling the universal truths of optimal living. Over 10,000 people signed up to receive his daily newsletter where he shared the wisdom of his favorite teachers, showing how everyone (from Nietzsche to Buddha to Emerson) is saying the same thing.

In 2004, in an effort to integrate his philosophical and entrepreneurial selves (yes, he’s a Gemini :) and to put the truths he was studying into practice, Brian created Zaadz (now Gaia)-a company named after the Dutch word for seed committed to leveraging world-class social networking tools to connect, inspire and empower people committed to transforming their lives and our planet. (Think: Facebook for people who want to change the world.)

As the Philosopher & CEO of Zaadz, he raised $3 million to finance the launch of the business. Investors included a billionaire and his family and the CEO of Whole Foods. Feeling the dharmic pull to immerse himself back into studying and living the universal truths, Brian sold Zaadz to Gaiam, Inc. (Nasdaq: GAIA) in the summer of 2007.

Before all of that, Brian graduated Magna Cum Laude with Phi Beta Kappa honors from UCLA where he studied Psychology and Business. Brian has been quoted in The Wall Street Journal and various other publications on everything from philosophy and business to his vision on how to change the world. He has presented on various panels, served as a judge for the Anderson School at UCLA’s Business Plan writing competition, and given lectures on conscious capitalism, entrepreneurial finance and the Internet economy at USC’s Marshall School of Business, Claremont McKenna and Cal Tech.

Brian is also a contributing author in Michael Strong’s book Be the Solution: How Entrepreneurs & Conscious Capitalists Can Solve All the World’s Problems where he joins Whole Foods CEO John Mackey, Nobel Peace Prize-winner Muhammad Yunus, legal reform expert Hernando de Soto and others in discussing how we can leverage entrepreneurialism as a force for good. His chapter focuses on the role of the conscious entrepreneur in transforming our world.

And, look for Brian in the upcoming documentary on Joseph Campbell called Finding Joe-all about the role of myth/ritual/spirituality in the 21st century featuring cool peeps like Deepak Chopra, Tony Hawk and Laird Hamilton.

Brian Johnson

Connect with Brian

Watch PhilosophersNotes TV! Follow me on Twitter! Be my friend on Facebook!

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Meet Brian Johnson

Brian loves wisdom. He also enjoys long walks on the beach, happy dances, and, of course, optimal living. Meet Brian.